Steps for showing Websites in Google search result.

Steps for showing sites in Google Search:

For showing your site in Google search result takes too much effort but here I am describing some important steps which are necessary for Google Indexing.

Step 1 :  Your site should be crawled by Google bots.

Step 2 :  Your site should be indexed.

Step 3 :  Your site should have high search rankings.

First of all you should know what is Crawling and Indexing?

Crawling and Indexing are two important initial processes for web pages which results to sites being shown in search results. Being seen by Google is important.

Ques:  What is Crawling?

Ans: Search engine crawling is the process in which search engine bots browse particular pages on the web. If you have a newly launched site, the Google bot will have to crawl your site’s web pages to know of its existence on the web.

Ques: What is indexing?

Ans: The bot’s job does not end with crawling. It must index the pages too. Once a bot found a page by crawling, and then has to add the page to the list of other crawled pages belonging to the same category. This process is known as indexing. Search engines have an index of pages categorized in various ways. These pages are not the pages from your website exactly, but a screenshot of the pages as they were seen the last time they were crawled. These screen shots are the cached versions of the pages.

Example: Indexing refers as the Index in the book which is useful for searching particulars easily.

Processes behind this :

When a user enters a search query in Google search, Google quickly goes through these indexes to judge which pages are appropriate to return in results. With the help of complicated mathematical algorithms, Google is able to decide where in the search results each page should be returned. The accuracy of Google in returning appropriate pages to users’ queries is what makes it such a huge search giant.

NOTE: The cached page returned may not be identical to the page that was recently changed on your website, however, when you add new content and provide easy accessibility to search engines they will crawl and index your pages over again in order to return the latest versions of your web pages in search results.

These are important steps for showing your sites in Google result:

1.  Google Webmaster Tools Account:  Create a Google Webmaster Tools and a Google Analytics account. A Google Webmaster Tools account is the most important one. Submit your site here. You can check Crawl Stats in Google Webmaster.

2.  Fetch as Google: On Google Webmaster Tools you have the option to ask Google to crawl new pages or pages with updated content. This option is located under the Health section and is called Fetch as Google.

3.  XML sitemap: Sitemaps act as maps for the search bots, guiding them to your website’s inner pages. You cannot afford to neglect this significant step toward getting your site indexed by Google. Create an XML sitemap and submit it to Google in your Webmaster Tools account.

4.  Get Inbound Links: Search engine bots are more likely find and index your site when websites that are often crawled and indexed link to it. For this to work you need to build quality links to your site from other popular sites.

5.  Google+ Profile:  Create a Google+ profile and add a link to your site in the About section. Add posts to Google+ containing links to your site. Since Google+ is a Google product the Google bot will pay attention to these links. You will also benefit from building other popular social media profiles for your website.

6.  DMOZ.org: Previously Google used data obtained from the DMOZ web directory, so webmasters made a point of submitting their site to it. It is not a significant indexing factor anymore but it still does not hurt to submit to it.

7.  Clean Code: Make the Google bot’s job of crawling and indexing your site easy by cleaning your site’s backend and ensuring you have W3C compliant code. Also, never bloat your code. Ensure there is a good text to html ratio in your website content.

8.  Faster Site: Faster Indexing: Sites that are built to load quickly are also optimized for faster indexing by Google.

9.  Good Internal Link Structure: Ensure that all pages of your website are interlinked with each other. Especially if your site’s home page has been indexed make sure all the other pages are interconnected with it so they will be indexed too, but make sure there are not more than 200 links on any given page.

10.  Good Navigation: Good navigation will contribute to the link structure discussed above. As important as navigation structure is for your users, it is equally important for the fast indexing of your site.

11.  Add Fresh Content: Add quality content to your site frequently. Content of value attracts the bots. Even if your site has only been indexed once, with the addition of more and more valuable content you urge the Google bot to index your site repeatedly. This valuable content is not limited to the visible content on the page but also the Meta data and other important SEO components on the website.

12. Robots.txt: It is imperative that you have a robots.txt file but you need to cross check it to see if there are any pages that have ‘disallowed’ Google bot access. This is a major reason that some web pages do not get indexed.

 For more info about Robot.txt Follow this link.

13. Backlinks: Creating backlinks of your sites with many other famous sites is also useful for your sites ranking.